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Strategy & Development

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The Stoop Pigeon Advisory Board

Strategic advisor for The Stoop Pigeon, supporting the Board on sponsorship initiatives and growing community partnerships. 

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Make A Wave Inc. Development

In 2017, we founded Make A Wave Inc., a non-profit organization that collects donations for families in foster care. 

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Defy Studios Expansion

Beginning in 2021, we concepted and executed the expansion of Defy's production department into Defy Studios, a stand alone sub-brand. 

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eSteam™ Brand Strategy 

Developed a launch strategy that clarified and evolved the eSteam™ brand story with a full-scale strategy, including sales enablement tools, content pillars, messaging, and positioning. 

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Be More Human Roadmap

Developed a marketing roadmap including messaging pillars, social media strategy, market positioning, and community engagement for the emerging brand.  

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EvoShield Content Strategy

A comprehensive launch plan that encompassed all digital platforms for the latest product launch, Pro-SRZ 2.0. This included web, email, social, and CTV. 

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